The story behind Sona
Think back to your teenage years. Remember playing contact sports, running, swimming and throwing? Remember how sore you felt after? Shaking your head in agreement? Yes, we thought that might rekindle some memories.
Growing up in India, an active teenager who played a lot of sport, suffered from frequent aches and pains. Undeterred, he continued his athletic pursuits. Remarkably, the only thing that gave him relief from his aches and stiffness was his mother’s rather unpleasant concoction of raw turmeric powder mixed in hot milk. He drank plenty of it and more frequently than he would have liked. Funnily, he noticed that his grandparents drank the same concoction every day and credited it for their great health.
Fast forward twenty years. The teenager grew up to be a scientist and founded a successful pharmaceuticals company. The aches and stiffness of his youth were now replaced by the aches and pains of a ‘weekend warrior’! Once again, the only thing that gave him relief minus the side effects was his mother’s unpleasant turmeric concoction.
Our achy scientist was now possessed with a burning desire: there HAD to be a way to TASTILY harness the goodness of turmeric while maintaining its effectiveness! He decided to contact a close friend in Boston, MA- a practicing musculoskeletal physician and a marathon runner. The physician had long been concerned about the side effects of many standard pain killers and was exploring safer, gentler and highly effective alternatives. Together, they began work on a highly effective and tasty delivery system, which harnesses all the goodness of turmeric and is easily absorbed by the body.
SONA turmeric pastille was born after 5 years of research and development. This amazing innovation has benefited a number of people who are unable to live fully active lives due to aches and pains. Try this breakthrough innovation that combines time-tested knowledge of the properties of turmeric with modern science, and actually tastes GREAT!